RETAIL TRANSFORMATION AND RE-INVENTION AWARD
Retailing is facing unprecedented external and industry change, driven-on by new digital technologies which are being adopted by consumers and which in turn is changing existing business models. This award therefore recognises those retailers who the judges believe have most successfully re-engineered and re-energised their business to be fit-for-purpose in this new digital, High Velocity Retail age and who look set to deliver sustainable growth. Through a focussed strategy that is seeing a reorganisation of the business, perhaps even the business model, the leadership and culture, embracing of partnerships and collaboration, the deployment of the best technologies and a clear focus on the customer, these retailers are now highly relevant to their consumers and to their retail sector. Given that transformation or turnaround does not happen over just 12 months, companies should submit supporting evidence and material for the last 4 years to show the transition of the business.